Languages
Google: friend or foe for news publishers?
There's no doubting the power of Google: having re-written the
online advertising rule-book, publishers around the world now use
its AdSense system to make money and rely on its search algorithm
to drive traffic.
The company's motto is "don't be evil" - but is it a malign
influence on the UK and world's news publishing? Or, as it claims,
does Google simply enable publishers to reach bigger audiences than
ever before, at no cost?
Rupert Murdoch described Google as a parasite and has taken the
news, paid-for The Times papers away from its index. But is dealing
with Google and search engines an inevitability, or do SEO
techniques cheapen journalism?
Our panelists are:
Peter Barron, head of PR and communications for Google UK and a
former editor of Newsnight;
Matt Kelly, digital content director for Mirror Group
Newspapers;
Wired and Press Gazette columnist Peter Kirwan and
Patrick Barwise, emeritus professor of management and marketing at
the London Business School. More to be confirmed soon.
Chaired by Torin Douglas, the BBC's media correspondent.
Related Media
AUDIO: Reclaim America, Hold Banks Accountable
This podcast features one group of community activists headed from the Northwest Bronx in New York to Chicago for the "Showdown in Chicago," as well as the perspective of National People’s...
Regions: United States
Issues: Corporations and human rights, Poverty, Sustainable development
Earthquake in Haiti
In early January 2010 Digital Democracy partnered with Tufts University’s Center for Emerging Market Enterprises (CEME) to conduct research and a photography training with young adults in Haiti....
Regions: Haiti
Issues: Natural disasters
Overheard in Plett
Through raw, honest cinematography and artistry, Lucy Griswold takes us deep into the heart of Plettenberg Bay: we travel the streets, stroll the beaches, wander the stores and are led through a serie...
Regions: South Africa
Issues: HIV-AIDS, Physical disability, Racial discrimination
Insight with Gary Younge: Who are we - and should it matter?
"The problem is not that diversity exists, it is what we choose to make of it....
Boris Berezovsky: Putting one over Putin
Boris Berezovsky, the Russian dissident-businessman, discusses the plot to end Russia's President Vladimir Putin's rule.
Regions: Russia
Issues: Armed conflict, Humanitarian
Related Groups
Amnesty International
Amnesty International has more than 2.2 million members, supporters and subscribers in over 150 countries and territories in every region of the world. ...
